Evolution of a Design: Seagulls

One of the joys of working in a design studio is getting to see our ideas come to life on paper. Seagulls has been a favorite invitation for quite some time, but it's the little changes that makes this design unique. It fits perfectly with outdoor beach weddings and oceanside events, and with a personal touch, it's great for any event.

The soft pool and stone colorway creates a casual vibe, but customizing the fonts and ink colors can really make a bold statement.

And simply removing an icon makes for a fresh, clean composition.

This save the date was inspired by the original design, but simplified to match the couples' nautical New York wedding.

Fly fishermen Erin and Joseph wanted to incorporate icons that represented their favorite hobby, so the fish were the perfect fix.

And as the seasons change, this early autumn invitation designed for Jennifer and Pat offers a more comfortable style. If you like any of the designs you see here, just give us a call and we can give you more ordering information!

Check our our evolution of Heartland and Big Day!

Heartland Evolution

We thought y'all might be interested in seeing all the great ways we've riffed our Heartland/Apple Farm design.  So many people have adapted it to their own farm setting— so we thought it would be nice to share!   Above is our original Apple Farm design on the left and a super cute version that Melanie Case commissioned on the right. Love the apple and orange on the same branch, brilliant!

How sweet— a Michigan Cherry orchard and a ceremony in Sun Valley Idaho! Love the horseshoes and the cowboy chic.

Then Eunice did a great riff on the Sun Valley Idaho version for Shannon and Jason and their Texas ranch wedding.  It's fun to see the two versions of the trees— we got it right on the bottom RSVP with the more deciduous looking variety. Check out the adorable Super 8 film of their wedding here.

Another great aspect about Heartland is that we can often substitute motifs from our other designs with great results!  The motif from our Vintage Rose design was perfect for the garden wedding on the left, and our Mi Amor birds went wonderfully with the Mexican flags on the right!

Such a perfect design for a Napa wedding!

Let us know if you'd love any of these designs for your wedding by contacting info@hellolucky.com. Take a screen shot and send it along via e-mail, or give us a call to ask about the process of using one of these fabulous rustic wedding invitation designs.

Invitation evolution & inspiration

Many of our designs start as custom commissions created in collaboration with our clients  -- and take on a new life from there!  Our Big Day invitation is a great example -- originally created for bride Jean Weisman, a writer who wrote the invitation copy, the design was featured in Martha Stewart Weddings along with the rest of Jean & Devin's gorgeous wedding (planned by AE Planning & Design). We made a version that could be ordered on our website...

...and adapted a DIY version for our new book, Handmade Weddings...

A bride in Brooklyn loved the design but wanted us to replace the Golden Gate with the Brooklyn Bridge, and put her own unique spin on the text...

... and we created an invitation in a similar style for Bear Flag Farm...

Here's a save the date variation with photos and cute flags!

Today we spotted this design on Brooklyn Bride and this design by Kenzie Kate -- more designs inspired by Big Day?

Regardless, this is a shout-out to all of our awesome, creative clients, who give us the opportunity to create new designs every day!

Photo credit (top): Sabine Scherer